We know how it feels when you start a new business. You’re nervous about your product and the opinion of those you know.
The fear of failure, especially in front of people can almost be crippling. For some, it goes as far as not wanting their name associated with the business until it’s a success.
It’s quite perfectly normal you feel this way and more so if your business stems from an interest or hobby people didn’t know you had.
Be loud and proud when you are trying to promote your business. It’s what is required to get noticed, and to get new business opportunities.
This doesn’t mean that if you are an introverted person, you don’t stand a chance. In fact, sometimes being the quiet one has its benefits.
let’s take a look at how to overcome that shy persona when it comes to your business.
First, Start by figuring out what your strengths are, and focus on them.
Design marketing strategies using those methods you are comfortable with. For example, if you absolutely cannot speak to people face to face but never get tongue-tied when talking on the phone or through email, use them to reach out the very first time.
Sometimes, it’s easier to accept a ‘no thank you’ sent through an email than it is face to face. And yes, it does take a lot of thick skin to be rejected to your face, so you are not alone.
For other aspects you are not quite ready to take on, you can outsource.
Make this a temporary solution while you work on coming out of your shell.
Being camera shy is another thing a lot of people suffer with because of the fear of looking silly.
We’d like you to look at it this way, recording something on camera does not require you to stand in front of thousands of people.
Take your phone and go somewhere that’s quiet and you won’t be disturbed. Then, Record a video of yourself speaking so that you are the one in charge of deciding what’s good and what isn’t, and when the time comes for you to upload that video you will have the confidence knowing you were in control of what you put out.
And again, uploading a video means that you are not reaching out to people face to face. This one admittedly takes a lot of practice and soon you get the hang of it. It’s always the first ones that feels uncomfortable.
Think about your business as you would about your children or something that you are proud to have.
Starting a business, from an idea to something real is a major accomplishment. So yes, you need to be proud of it. Use your pride to fuel the conversation. Realize that is where your confidence in speaking comes from.
let people have their opinions
Remember that people will always have an opinion, so let them because your money is made from those who support your business, not from the words of those who don’t.
Check out more tips for overcoming that shyness at Entrepreneur.com.
Also, Improve your Public Speaking Skills with this course.
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